Time to think differently.
With much of the country going into measures to prevent the further spread of COVID, business is clearly going to be affected. If you run a small business, be it butchers or an engineering company, there are things you can do to reimagine the way you do business. The businesses that are going to survive, and even thrive through these challenging times are the ones that do two things.
1. Think about what you can do to serve your customers through these challenging times – even if it means doing things completely differently from the way you’ve done them before.
2. Communicate clearly with your customers. This might be in person, through your website, social media or direct mail.
When we faced the first lockdown, some of our customers reassessed the way they worked, and their business actually improved through the lockdown period! If you need help with your business strategy, or communicating your new ways of working, please get in touch, I’d be delighted to help – in an appropriately socially distanced way, of course!